Simon Smith
Founder at Texas Realty Group, Austin. Closed 3× more deals per month after moving all leads and follow-ups into EstateLabs from scattered WhatsApp and SMS threads.
Free Real Estate CRM Software Built for Developers, Companies and Brokers
Manage contacts, properties, pipeline deals, commissions, and documents in one real estate platform.
Stop managing your leads in WhatsApp groups.Run your complete real estate workflow in one place.
Track contacts, manage properties, move deals through pipeline, calculate commissions, and store documents — without switching between five different tools.
Trusted by leading real estate teams
Real results from brokers and developers who replaced their spreadsheets with EstateLabs.
Sunita Patel
Sales Head at Patel Developers, Surat. Commission disputes dropped to zero after auto-calculating agent payouts on every deal closure.
Ravi Nair
Director at Coastal Estates, Kochi. Team of 18 agents now works from one platform — properties, pipeline, and documents all in one place.
Simon Smith
Founder at Texas Realty Group, Austin. Closed 3× more deals per month after moving all leads and follow-ups into EstateLabs from scattered WhatsApp and SMS threads.
Sunita Patel
Sales Head at Patel Developers, Surat. Commission disputes dropped to zero after auto-calculating agent payouts on every deal closure.
Ravi Nair
Director at Coastal Estates, Kochi. Team of 18 agents now works from one platform — properties, pipeline, and documents all in one place.
CRM features built for your full sales cycle — enquiry to closure
Live KPI Dashboard
See deal value in pipeline, conversion rates, upcoming follow-ups, team activity, and revenue trends — all in one command centre before your first meeting.
Book a Free DemoLive KPI Dashboard
See deal value in pipeline, conversion rates, upcoming follow-ups, team activity, and revenue trends — all in one command centre before your first meeting.
Book a Free DemoContact & Lead Management
Track every lead through the full lifecycle: Lead → Prospect → Client → Past Client. Capture source, assign agent, and log every call, email, and meeting in one thread.
Book a Free DemoProperty Database
Add listings once, share everywhere. Upload images via Google Drive, switch between table and card views, and open any property in a rich drawer with overview, rental, documents, and notes.
Book a Free DemoPipeline & Deal Management
Drag-and-drop Kanban boards for Buyer, Seller, Rental, and Commercial deals — each with stages tuned for how Indian real estate actually closes.
Book a Free DemoTasks & Follow-ups
Log every action type: Task, Call, Email, Meeting, or Follow-up. Attach to contacts, properties, or deals. Get reminded before they are due.
Book a Free DemoDocument Management
Store KYC, agreements, NOCs, and floor plans — all backed by Google Drive with category-level access. No more email chains for document sharing.
Book a Free DemoCommission Calculator
Set your brokerage split once. EstateLabs auto-calculates agent and broker commissions on every closed deal. No spreadsheets, no disputes.
Book a Free DemoReports & Analytics
Lead source analysis, conversion funnels, agent leaderboards, and revenue forecasts — so you always know where to focus.
Book a Free DemoOne platform for every stage of the deal
Designed for deal cycles that span weeks — not just first contact:
- Respond to new enquiries faster with auto-assigned leads and instant follow-up tasks
- Reduce document collection bottlenecks with a single shared property drawer
- Improve lead-to-deal handoffs with pipeline stages built for Indian real estate
- Track commission payouts and agent performance without chasing spreadsheets
Teams using EstateLabs report:
3×
more deals closed per agent after centralising leads, follow-ups, and pipeline into one platform instead of scattered WhatsApp threads.
40%
faster lead response time by eliminating manual lead routing and giving agents instant access to property and contact history.
100%
commission accuracy on every deal closure — no manual calculations, no disputes, auto-calculated from your configured brokerage split.
Built for modern real estate teams like yours
Manage enquiries from portals, referrals, walkins, and ads in one place. Move contacts through Lead → Prospect → Client with full interaction history logged per contact.
When you choose EstateLabs, you are not alone
You get implementation support, data migration help, and proven real estate CRM guidance to go live within 48 hours and scale with confidence.
Dedicated onboarding and implementation assistance
24/7 support for your sales team across critical workflows
Process mapping and sales lifecycle guidance for smoother go-live
Data migration support from spreadsheets or existing CRM tools
100% customizable setup aligned to your brokerage structure
Ongoing optimization support as your team and listings grow
Custom reporting and commission analytics for smarter decisions
Integrate With Your Favorite Tools
Keep using the tools you love while extending the power of your real estate CRM.
WhatsApp Business
Send property details, follow-up reminders, and deal updates directly inside client chats.
Gmail
Keep lead threads, property enquiries, and agreement communications organized in one centralized history.
Google Drive
Store all property images and deal documents in your own Google Drive — no extra storage costs.
MagicBricks / 99acres
Capture portal enquiries directly into your leads pipeline without manual data entry.
Google Sheets
Migrate your existing contacts, properties, and deal data from spreadsheets in minutes.
Facebook Leads
Pull ad leads from Facebook and Instagram campaigns directly into your contact pipeline automatically.
Transparent Pricing
Get started for free or scale to unlimited agents with our enterprise plan.
Free Forever
Free Plan
Best for independent brokers and single agents.
₹0/ forever
1 User Included
- Full Contact & Lead Management
- 4 Pre-built Pipeline Types
- Property Listings Database
- Google Drive storage integration
- Tasks, Follow-ups & commissions
Enterprise
Best for growing brokerages and large developers.
Custom/ volume
Unlimited Users
- Everything in Free Plan
- Unlimited users & agents
- White-labeling & custom branding
- Custom integrations & API access
- Customization according to your business
Compare Plan Features
| Feature Overview | Free Plan (1 User) | Enterprise Plan |
|---|---|---|
| Contact & Lead Management | ||
| Lead Pipeline: Lead → Prospect → Client | ||
| Property Database with Google Drive | ||
| Buyer, Seller, Rental, Commercial Pipelines | ||
| Task & Follow-up Management | ||
| Document Storage & Management | ||
| Auto Commission Calculation | ||
| Reports & Analytics Dashboard | ||
| Mobile-friendly Web App | ||
| Unlimited Agents & Users | ||
| Customization according to your business | ||
| Custom API Integrations | ||
| White-labeling & Custom Branding | ||
| Get Started Free | Contact Sales |
Benchmarking
How we compare to the alternatives
An honest, transparent comparison of pricing, native integrations, and real estate features.
| Feature / Parameter | EstateLabs | Follow Up Boss | Wise Agent | kvCORE |
|---|---|---|---|---|
| Starting Price | ₹0 (Free Plan) | $69/mo (No Free Plan) | $49/mo (No Free Plan) | $499+/mo (No Free Plan) |
| WhatsApp IntegrationReach clients where they chat | Native Automation (Built-in) | Requires Twilio/Integrations | Requires third-party add-ons | SMS only / No native WhatsApp |
| Commission SplitsAutomated splits and payouts | Auto-Splits & Reports | Manual spreadsheet math | Basic calculator only | Requires enterprise add-ons |
| Document StorageProperty and transaction folders | Unlimited (Google Drive Sync) | Limited by platform caps | Paid storage upgrades | Vendor-locked storage |
| Setup and Rollout | Instant (No credit card) | Requires onboarding call | Self-serve setup | Complex 30-day setup |
FAQs
Real estate CRM questions answered clearly.
Everything brokers and developers usually ask before switching to EstateLabs.
The best real estate CRM for Indian brokers needs to handle leads, property listings, deal pipelines, commissions, and documents in one platform. EstateLabs is built specifically for the way Indian brokers and developers work — portal leads, WhatsApp follow-ups, buyer-seller-rental pipelines, and GST-aware commission calculations.
Ready to close more deals?
Join real estate teams across India managing contacts, properties, pipeline, and commissions smarter with EstateLabs.
